Explore TikTok user interests, discover aggregate audience information and strengthen your audience planning workflow with data to bring your audience persona to life.
TikTok is home to audiences who are immersed, engaged and ready to take action. TikTok for Business is dedicated to helping brands connect with those audiences and approach targeting more efficiently, armed with a deeper understanding of their customers.
When brands attempt to reach audiences, they may encounter challenges like:
“I don’t know if my audience is active on TikTok and what they are interested in.”
“I need to get deeper insights into my custom audiences on TikTok.”
“I need inspiration for targeting and creative.”
